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Electricity Generation Companies

Section: Business Cases

Geoexchange projects naturally capitalize on a generation company’s capabilities in infrastructure development, innovation, and maintenance, leading to a natural entry for generation companies in equipment sales and large-scale project design and installation. While an energy company can enter the geoexchange market in any role, the flexibility of the technology and value chain leave the choice to the company and how it wants to take advantage of strategic fit. In addition, geoexchange provides a way for generation companies to grow their customer base while limiting new infrastructure development, and managing cash flow through financing. For generation companies looking to either further integrate a traditional cost-based model or transition to a comfort-based energy services model, within any market geoexchange provides a perfect transition step and goal.

Typical generation company’s competencies

• Infrastructure & Equipment Expertise
• Financing & Purchasing Expertise
• Industrial Customer Servicing Expertise
• Consumer & Industrial Marketing Expertise
• Energy Efficiency Expertise
• Deep Understanding of Wholesale Energy Markets

Geoexchange builds on each of these competencies.

Areas of alignment with electricity generator’s objectives

• Dramatically expand customer base over time.
  ? capturing new customers – target non-generation customers
  ? “lock customers in” for company’s choice of time period
  ? expand customer base in to any market, nationally if desired
• Installations Profitable (IRR of 15% to 60%).
• Installation can be 100% outsourced if desired.
• Financing tools add great flexibility and play to generation company strengths.
• Dilute/Mitigate total long-term corporate risk.
• Aid Peak Shaving/Load Balancing.
• Capitalize on infrastructure competencies.
• Capitalize on customer service competencies.
• Service remote clients without building large infrastructure.
• Add to corporate alternative energies portfolio.
• Strong addition to corporate marketing portfolio.
• Mitigate Kyoto political pressures and improve relationships with regulators.

If you would like more information about the business models we’ve developed, please do not hesitate to contact us for discussion or to schedule a detailed presentation on the advantages of adding geoexchange technology to your corporate portfolio.

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